But for many agencies juggling multiple projects, limited developer time, and demanding client expectations, that promise doesn’t always hold up.
In this blog, we’ll unpack:
Why the traditional “white-label builder” model falls short for many agencies
A detailed comparison of today’s top white-label app builders
An emerging alternative: full-service white-label app delivery
Real-world case studies and ROI comparisons
Let’s dive in.
You might get features like:
Push notification setup
Theme selection
Plugin integrations (WooCommerce, memberships, subscriptions)
Publishing tools for iOS and Android
But behind this flexibility are hidden demands:
Learning time for each new builder
Manual adjustments for plugin compatibility
App store setup and compliance management
Constant toggling between client projects
The reality? These platforms work well for tech-savvy freelancers or small design shops, but not for agencies looking to scale efficiently.
We analyzed five popular options — including AppyPie, Adalo, GoodBarber, AppMySite, and ShopApper — to see how they compare on features, support, and agency readiness.
Provider |
DIY Builder |
Full-Service |
White-Label Support |
Agency Discounts |
Setup Costs |
Notable Features | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Best for: Simple use cases and non-technical users
Pros: Affordable plans, voice app support, multi-platform delivery
Cons: Limited plugin compatibility, rigid UI, partial white-labeling, support can be slow
Best for: Custom app flows and in-app logic
Pros: Highly customizable, good for developers
Cons: No WooCommerce support, no white-label option, higher learning curve
Answer a few quick questions and get a custom report on your app potential, missed opportunities, and where to level up.
Best for: Content-based or CMS-heavy apps
Pros: Native performance, app CMS, WooCommerce support
Cons: Setup time is high, templates can feel restrictive, expensive plans
Best for: WordPress and WooCommerce store owners
Pros: Auto-sync features, affordable pricing, app store integration
Cons: Agency partners still manage the build process, limited design freedom
Best for: Agencies who want to sell apps without building them
Pros: Done-for-you setup, real-time Woo sync, unlimited push, white-label, support from start to publish
Cons: Not a drag-and-drop builder — but that’s by design
Learn more on our Agency Page
Agencies aren’t looking for another tool to manage.
They want a system that:
Delivers fast results to clients
Doesn’t overload their developers
Feels seamless and low-maintenance
Scales with client volume
Enhances brand value without complexity
White-label builders often leave agencies stuck in the weeds. That’s why many are turning to done-for-you white-label app services instead.
Instead of handing you a dashboard, these services handle the full app build. You just submit your client info — and they take care of everything.
Step-by-Step Workflow:
Submit your client’s website or store
A fully synced mobile app is built — in minutes
You review it, give feedback, or request changes
The app is published under your agency’s or client’s account
Ongoing support is included — without added fees
Everything is white-labeled. Your clients never know there’s a team behind the scenes — but they get a high-quality app experience.
Model |
Avg.Time | |
|---|---|---|
Agencies using full-service providers save over 90% of time per app.
Approach |
Avg. Cost |
Time to Launch |
ROI (Est.) |
|---|---|---|---|
For full pricing details, visit our Plans & Pricing page
“The ease of development was crucial. I didn’t have to learn a whole new system. You took care of everything and I’m left with nothing but a few tweaks.”
— Peter Gariepy, Big Dog Developer
“You helped us expand our product range and grow fast. It’s been a win-win.”
— Bendik Bergan, Founder of Amendo Agency
“Exceptional service from start to finish. I’d recommend this team without hesitation.”
— Gavin Chalmers, Lawrence of Kemnay Competitions
White-label app builders can work well for solo developers or hands-on teams. But if your agency values:
Time
Simplicity
Support
Client-ready results
…then a full-service white-label solution may be the better fit.
It’s not about more features. It’s about less friction and faster wins.
Increased app orders to 32% of total in 3 months
Generated $350K+ revenue via the app
ROI of 1220% for Amendo Agency (who used a full-service model)
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