Why Your Wellness & Fitness Brand Needs a Mobile App in 2023 - ShopApper

If you’re looking to propel your wellness and fitness business to new heights in 2023, you’re in the right place. You may be wondering how to navigate this journey with a tight budget, uncertain where to begin. The good news is that there’s a game-changing solution at your fingertips – mobile apps. It’s not only the most cost-effective and rapid way to connect with your customers, but it’s also a strategy that won’t spend any dime on advertising budget. Yes, you heard that correctly. In other words, with the power of mobile apps on your side, your business can thrive without breaking the bank.

In other words:

If you’re selling a product, a mobile app can help you achieve an average conversion rate of 157% higher than your desktop site.

If you’re not selling products and just using a blog, imagine a tool that enhances client engagement, simplifies booking, and personalizes the user experience. Mobile apps do all of that and more. They offer a unique opportunity to connect with your clients, provide valuable resources, and create a strong sense of community within your business.

Now, before you think we’re going to throw a sales pitch at you, relax. We’re here to chat about how ShopApper can make your life easier and your business better. No pressure, just pure convenience!

So, without wasting any time, let’s dive in.

In a nutshell, we convert your WordPress/WooCommerce website into a mobile app with all of your website functions in just minutes to increase engagement with your audience and get more orders from them.

We recently talked to a few wellness and fitness brands and then learned that they had some problems.

Maybe you have one of them…

And we have listed the solutions we offer to you with our wellness and fitness mobile app below.

Here are 13 benefits you can get from your app

  1. Enhanced Client Engagement

Mobile apps provide a direct and convenient channel of communication with your clients. You can keep them engaged by sending workout tips, nutrition advice, motivational messages, and even personalized training plans. They can send personalized notifications, offer loyalty rewards, and create exclusive content, ultimately fostering stronger connections and brand loyalty.

  1. Customer Retention

By offering personalized experiences, loyalty programs, and timely reminders, mobile apps can help retain customers over the long term.

  1. Booking and Scheduling Made Easy

One of the most significant benefits of a mobile app for wellness and fitness businesses is the ability to allow clients to book and schedule services easily. Whether it’s reserving a spot in a fitness class, booking a personal training session, or setting up a massage appointment, clients can do it all with just a few taps on their mobile devices.

  1. Increased Sales

Mobile apps can streamline the shopping experience, making it easier for customers to browse products and make purchases. This can lead to higher conversion rates and increased revenue.

  1. Efficient Operations

Mobile apps can streamline internal operations, such as inventory management, appointment scheduling, and order processing. This can lead to cost savings and increased efficiency.

  1. Simplified Payment Processing

Mobile apps can streamline payment processing. Clients can make payments for services, memberships, or products right from their phones, making it convenient for them and ensuring they get paid on time.

  1. Personalized User Experience

Mobile apps can collect and analyze user data to provide a more personalized experience. You can offer tailored workout plans, dietary recommendations, and even push notifications for special promotions or events. This personalization keeps clients engaged and motivated.

  1. Access to Training Resources

Wellness and fitness apps can serve as a hub for valuable resources. You can provide exercise videos, nutritional guidelines, and even track clients’ progress over time.

  1. Social Interaction and Community Building

Create a sense of community within your fitness or wellness business through your app. A strong community can improve client retention and attract new members.

  1. Marketing and Promotion

Use your mobile app to send out marketing materials, promotions, and updates directly to your clients. This helps you stay top of mind and can boost your retention rates.

  1. Data-Driven Insights

Gather data on client behavior, preferences, and engagement through your app. This information can be invaluable for refining your services, targeting marketing efforts, and making informed business decisions.

  1. Brand Visibility

Having an app on users’ mobile devices keeps the brand visible, even when they’re not actively shopping. This can lead to increased brand recall and spontaneous purchases.

  1. Competitive Edge

Having a mobile app sets you apart from competitors who may not offer the same level of convenience and interaction. It can be a significant selling point for your wellness or fitness business.

In conclusion, mobile apps are a game-changer for wellness and fitness businesses. They not only simplify business operations but also offer a powerful tool for client engagement, personalization, and community-building. Whether you’re a gym, a wellness retreat, a yoga studio, or a personal trainer, a well-designed mobile app can be a vital asset in your business strategy.

I’m looking for a solution for that!

By the way, our client Pascal said to me that their mobile app looked soft and appealing, and there was no big difference between their website and the app anymore. Also, the app was seamlessly integrated with many improvements they wanted to add.

He started getting a low shopping cart abandonment rate of only 20% after having the app.

Here’s a quick video…


Here are 2 app revenue graphics that I was shocked to see

I did research for you and I couldn’t believe the statistics I saw with my eyes.

This is related to fitness companies.

Fitness in-app purchase revenue by app 2021 ($mm)

Another statistic is for wellness companies.

Wellness app sector annual revenue 2017 to 2022 ($bn)

I think there is no need for many words to describe the importance of mobile apps in your industry.

Why Do Customers Choose Mobile Apps?

There are several reasons for this:

Mobile apps offer easy access to fitness routines and nutrition plans from anywhere, fitting seamlessly into busy schedules.

Users can monitor workouts, nutrition, and sync wearable devices for data-driven insights into their fitness progress.

Many apps have social features that foster a sense of community and support among users, keeping them engaged and accountable.

Apps tailor content and recommendations to individual goals and preferences, creating a highly customized experience.

Gamified elements such as achievements, badges, and challenges make fitness fun and motivate users to surpass their goals.

If you’re a wellness and fitness brand, you should seriously consider having a mobile app. It’s a powerful tool that can help you reach new customers, boost sales, and build loyalty.

Why ShopApper?

Let’s say you finally decided to have a mobile app, why should you choose us, ShopApper? Well, we have many reasons for that.

ShopApper offers you a fully customizable mobile app which means we can do whatever you want!

Your mobile app will be fully coordinated with your web browsers so if you make any changes on your browser you’ll be able to see it on your app immediately. No tickets, no customer support lines needed unless there is something you want to discuss.

We offer you a 14-day trial! We get it… deciding on such a thing is not easy but don’t worry, we’ll offer you a 2 weeks trial so that you can test the app yourself and see if it’ll work for you. No strings attached!

ShopApper is not only an app builder, but also an app service. It means that we continue to provide assistance 24/7 after we build your app. When our clients ask for amendments later on, we deliver all desired changes with the highest precision and dedication.

We have worked with many brands on WordPress/WooCommerce like yours before and we got great feedback from them. In fact we have a little video for you in which our founder Ufuk discusses their expectations, feedback and app with one of our customers.

Here’s a quick video…

Our apparel client Curved Angels added €300k value of products to their cart value through our app within a year. 

And he said to me that people don’t use their browsers anymore on their mobile phones. If they actually buy from you regularly, they just use apps. Also, they’re going from Facebook into our app. It just kind of tells us where the customers and our target audience are.

We can say that user behavior changes day by day…

Well, I got my coffee and sometimes it’s not fun to drink it alone.

We offer a no-strings-attached 14 days free trial, so you can test the waters without any pressure. If it doesn’t work for you, there’s no obligation.

You won’t be writing a single line of code or deciding on a design pattern. All you need to do is communicating your expectations, we’ll handle the rest.

Super cool, right?

We also always adjust the pricing in accordance with our clients’ needs and limits, so affordability is not something you should worry about.

Ready to explore how ShopApper can supercharge your wellness and fitness business? Don’t hesitate to reach out. We’re here to make your journey a breeze.

I want to explore how ShopApper would help me!





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